2. Explain how financial, cognitive, emotional, physical, social, and cultural resources, plus age and education, can affect
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2. Explain how financial, cognitive, emotional, physical, social, and cultural resources, plus age and education, can affect the individual’s ability to engage in consumer behaviors.
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Related Book For
Consumer Behavior
ISBN: 9781133435211
6th Edition
Authors: Wayne D Hoyer, Deborah J Macinnis, Rik Pieters
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