3. A fidget spinner is a toy that consists of a ball bearing in the center of...
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3. A fidget spinner is a toy that consists of a ball bearing in the center of a multi-
lobed (typically two or three) flat structure made from metal or plastic designed to spin along its axis with little effort. Fidget spinners were very popular in 2018. Is the fidget spinner a fad? What is its likely product life cycle? Please respond in a way that reflects your understanding of fads. (AACSB: Written and Oral Communication; Reflective Thinking)
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Principles Of Marketing
ISBN: 9780130286413
5th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham
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