Go to http://www.surveysystem.com/sscalc.htm to determine the appropriate sample size for a population in your country. Briefly explain
Question:
Go to http://www.surveysystem.com/sscalc.htm to determine the appropriate sample size for a population in your country. Briefly explain what is meant by confidence interval and confidence level. Assuming a confidence interval of 5, how large should the sample of households be when desiring a 95 percent confidence level? How large for a 99 percent confidence level?
(AACSB: Communication; Information Technology;
Analytical Thinking) p-635
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Related Book For
Principles Of Marketing
ISBN: 9781292341132
18th Global Edition
Authors: Philip Kotler, Gary Armstrong
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