In starting to set a final price: 1 List two pricing objectives and three pricing constraints. 2

Question:

In starting to set a final price:

1 List two pricing objectives and three pricing constraints.

2 Think about your customers and competitors and set three possible prices.

3 Assume a fixed cost and unit variable cost and (a)

calculate the break-even points and

(b) plot a break-even chart for the three prices specified in step 2.

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