Market targeting levels. Name and describe the levels at which market targeting can be carried out. Give

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❺ Market targeting levels. Name and describe the levels at which market targeting can be carried out. Give an example of a company using each. (Learning Objective 3) (AACSB: Communication; Reflective Thinking)

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Principles Of Marketing

ISBN: 9780132020015

7th Canadian Edition

Authors: Philip T. Kotler, Gary Armstrong, Peggy H. Cunningham

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