Search online to find five examples of service-provider attempts to reduce service intangibility. Present one of your
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❸ Search online to find five examples of service-provider attempts to reduce service intangibility. Present one of your examples to the rest of the class and justify your views. (Learning Objective 3) (AACSB: Communication; Use of IT)
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Related Book For 
Principles Of Marketing
ISBN: 9780132020015
7th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy H. Cunningham
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