Where would you place each of the following sales jobs on the order- taker/order-getter continuum shown below?
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Where would you place each of the following sales jobs on the order- taker/order-getter continuum shown below?
(a) Burger King counter clerk,
(b) automobile insurance salesperson,
(c) Hewlett-Packard computer salesperson,
(d) life insurance salesperson, and
(e) shoe salesperson.
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Related Book For
Marketing The Core
ISBN: 9781264209293
9th International Edition
Authors: Roger Kerin, Steven Hartley
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