2 Illustrate how the strengthsopportunitiesweaknessesthreats matrix might be put to good effect in terms of identifying general

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2 Illustrate how the strengths–opportunities–weaknesses–threats matrix might be put to good effect in terms of identifying general areas for development in a public sector organisation of your own knowledge and choosing.

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Public Sector Marketing

ISBN: 167373

1st Edition

Authors: Tony Proctor

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