Reread the case example If one customer wants it, maybe more do?, on the Heywood Hill bookshop
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Reread the case example ‘If one customer wants it, maybe more do?’, on the Heywood Hill bookshop and its subscription service. In what way is this service different from the algorithm-driven recommendations that are used by many online retailers, such as Amazon?
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Related Book For
Service Operations Management
ISBN: 978-1292064468
5th Edition
Authors: Robert Johnston ,Michael Shulver ,Nigel Slack ,Graham Clark
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