14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more

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14- 4 Name and describe the two basic promotion mix strategies.

In which strategy is advertising more important?

(AACSB: Communication; Reflective thinking) pg98

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Program Evaluation: An Introduction

ISBN: 9781529742787

5th Edition

Authors: Padgett, Deborah K.;Royse, David Daniel;Thyer, Bruce A Publisher: Wadsworth

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Question Posted: Oct 22, 2024 05:01 AM

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14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more important? (AACSB: Communication; Reflective thinking) pg97
14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more important? (AACSB: Communication; Reflective thinking)
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14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more

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Program Evaluation: An Introduction

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