14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more

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14- 4 Name and describe the two basic promotion mix strategies.

In which strategy is advertising more important?

(AACSB: Communication; Reflective thinking)

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Principles Of Marketing

ISBN: 9780131018617

7th European Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Oct 15, 2024 01:01 AM

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14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more important? (AACSB: Communication; Reflective thinking)
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14- 4 Name and describe the two basic promotion mix strategies. In which strategy is advertising more

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Principles Of Marketing

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