NIAN Company is a price-taker. It produces large spools of electrical wire in a highly competitive market, so it practices target pricing. The current market price of the electric wire is $800 per unit. The company has $3,000,000 in assets and its shareholders expect a return of 6% on assets. The company provides the following information:

If fixed costs cannot be reduced, how much reduction in variable costs will be needed to achieve the profit target?

Sales volume Variable costs Fixed costs 100,000 $700 $12,000,000 units per year per unit per year