Read the case study and answer the questions: Data analysis and decision making: a case study of re-accommodating passengers for an airline company 1. List
Read the case study and answer the questions:
Data analysis and decision making: a case study of re-accommodating passengers for an airline company
1. List all relevant factors that should be included in the rebooking or re-accommodating schemes.
2. Discuss the importance of customer acquisition and customer retention.
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Step: 1
Discussion Question 1 Owing to uncertainties which befall airlines due to factors such as bad weather there are several factors which the airline mana...
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Authors: Serope Kalpakjian, Steven Schmid
5th edition
132272717, 978-0132272711
