$11.$ Strategy at KFC

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Strategy at KFC

This video explains the strategy at one major fast$-$food chain.

Click the $$button to watch the video. Then, answer the questions that follow.

$-4$:$34$

$1$x

$11$c$.$ In KFC$$s strategy process, designing s$...$

In KFC$$s strategy process, designing stores that fit their geography, such as more walk$-$in space in bigger cities, is an example of $\_\_\_\_\_\_\_\_$Blank.

Multiple Choice

a coherent action

a competitive challenge

a guiding policy

a differentiated trade$-$off