1 (25 Marks) In the past five years, the external environment posed the greatest challenge to most business operations. With the aid of the article, analyse the macro-environmental factors that the British American Tobacco (BAT) has to contend with. Question 2 (25 Marks) The article reports of BATs market dominance in South Africa despite a 0.2 percentage points decline in market share. Apply the Ansoff growth model strategies to show how BAT can retain and grow its market share in South Africa. Question 3 (25 Marks) With controversy surrounding marketers that take unfair advantage of vulnerable groups or promote potentially harmful products, assess BATs social responsibility standpoint. Question 4 (25 Marks) Adoption is an individuals decision t