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1 6 In the Chapter 1 6 opening scenario featuring Kim Kardashian, the key lesson is that q , - q , product placements provide

16
In the Chapter 16 opening scenario featuring Kim Kardashian, the key lesson is that
q,-q,
product placements provide a valuable publicity boost
various discrete disciplines are more integrated than ever before
publicity can quickly turn into a crisis management scenario
Twitter can become an overpriced commodity among celebrities
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