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1. a) If a consumer wants to buy shampoo, he/she will be offered with many brands of shampoo on the shelves in supermarkets. Propose sales
1.
a) If a consumer wants to buy shampoo, he/she will be offered with many brands of shampoo on the shelves in supermarkets. Propose sales promotion techniques that can be used to influence the consumer to buy a specific brand of shampoo.
b) Discuss the ethical issues on packaging in relation to personal toiletries such as shampoo.
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