1. Before entering the University of Professional Studies, Accra (UPSA), John had thought of becoming an entrepreneur. His idea was to become one of the best entrepreneurs in the production of ice-cream. He was therefore ready to know what starting a business entailed. In UPSA, John learnt many topics in Entrepreneurship Development, including how to design a business plan. In order to improve on his ice-cream business, write the following sections of the business plan for John.

i. Ventures Profile ii. Motivation

iii. Mission

iv. Merchandize v. Market