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1. Briefly explain the steps in marketing research process. 2. Explain the THREE (3) types of research objectives in the marketing research. 3. Describe the
1. Briefly explain the steps in marketing research process.
2. Explain the THREE (3) types of research objectives in the marketing research.
3. Describe the FOUR (4) types of research approaches.
4. Explain the SIX (6) types of sampling plan or technique in the marketing process.
5. Briefly explain any FIVE (5) methods used by the marketers to manage their relationship with customers.
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