1. "Discuss the roles of IT, MIS, and big data in a global company's decision-making processes." 2. "Explain how information technology puts powerful tools in the hands of global marketers. Provide an example." 3. "What is "Business Intelligence Network". Identify its major goal." 4. "Define Intranet, RTE and EDI." 5. "Identify the role of Customer Relationship Management?" 6. "Outline the basic steps of the market research process." 7. "Define and mention the advantages and disadvantages of Secondary Data." 8. "What are the uses of qualitative research?" 9. "Define latent and incipient markets." 10. "What is the difference between emic and etic analysis