Question
1. Give an overview of what is meant by social marketing. 2. Briefly outline some issues of importance to critical marketers. 3. Describe the major
1. Give an overview of what is meant by social marketing.
2. Briefly outline some issues of importance to critical marketers.
3. Describe the major components of a marketing strategy. How are these major components related?
4. Identify the tasks involved in developing a marketing strategy.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
1 Overview of Social Marketing Social marketing involves the application of marketing principles and techniques to promote positive social change and behavior Unlike commercial marketing which aims to ...
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Step: 2
Step: 3
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Auditing Cases An Interactive Learning Approach
Authors: Steven M Glover, Douglas F Prawitt
4th Edition
0132423502, 978-0132423502
