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1. Identify several organizations that obviously have not adopted the marketing concept. What characteristics of these organizations indicate non-acceptance of the marketing concept? 2. What

1. Identify several organizations that obviously have not adopted the marketing concept. What characteristics of these organizations indicate non-acceptance of the marketing concept?

2. What is consumer-to-consumer communication and why is it now so important to marketers?

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1 Several organizations that obviously have not adopted the marketing concept typically exhibit certain characteristics indicating their nonacceptance of it These characteristics may include a Product... blur-text-image

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