1. Have any of you made a purchase or not made a purchase based on social media marketing? What aspects of the advertisements were inviting or disheartening?

2. Advertising through social media is low cost and easy to use for many people. Have any of you advertised through social media or had acquaintances that have done so? Was the experience successful? Why or why not?

3. Many people take social media advertising very lightly and look down upon respectable companies that advertise on social media (like colleges, large news companies, etc.). Do you believe advertising on social media can hurt a company's reputation? Why or why not?

4. If you were to own a business, would you consider advertising on social media? Why or why not?