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1. How does a social network website depend on network effects among users? 2. Explain the advantages of Mixi in competition against a totally new

1. How does a social network website depend on network effects among users?

2. Explain the advantages of Mixi in competition against a totally new competitor. 3. How do the advantages in (2) apply to Mixi competing against Facebook? Consider whether Mixi users post in English or Japanese.

4. For Mixi, compare the advantages and disadvantages of switching to a real-name policy.

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