1. How has digital media, online marketing communications changed from 2020 to now?

2. How do think or feel about digital fraud as presented in the video? Have you experienced this? Describe the circumstance and your reaction as a consumer. Were there ethical, financial or emotional ramifications from your experience?

2. Given the advantages and disadvantages associated with online marketing, how can marketers keep control of their online messaging?

3. How can brands and industries provide a more seamless digital experience to lead to a more ethical customer-centric experience?