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1. How would you describe the case study organizations strategy in international perspective? 2. What are the organizations reasons for adopting such a strategy? 3.

1. How would you describe the case study organizations strategy in international perspective?

2. What are the organizations reasons for adopting such a strategy?

3. Do you think it is a feasible strategy to implement given the cultural distance between different country markets? Why or why not?

4. What are the implications of adopting a home contraoriented strategy? What changes would you recommend?

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