Question
1. _____ is(are) the activity(ies) organizations perform in order to reach their business goals. Estimation Business principles Automation work Making decisions Business processes 2. A(n)
1. _____ is(are) the activity(ies) organizations perform in order to reach their business goals.
Estimation
Business principles
Automation work
Making decisions
Business processes
2. A(n) ______ refers to anything that occurs as a part of an organizations daily business for which a record must be kept.
Information system
Event
Transaction
Activity
Business process
3. _________ decisions are relatively straightforward and usually can be programmed directly into _____ information systems
Semi-structured; executive
Executive; strategic
Unstructured; managerial
Structured; operational
Strategic; operational
4. At the tactical level of the organization, managers focus on using organizational resources to increase ________
Accuracy
Utilization
Effectiveness
Efficiency
Speed
5. Which of the following perspectives focuses on using information systems to improve business processes based on the analysis of past behavior
Organizational learning
Organizational redesign
Strategic redesign
Automation
Strategic planning
6. Which type of organizational strategy is used by Walmart
Low-cost leadership
Best-cost provider
Focused differentiation
Cost maximization
Broad differentiation
7. Which type of organizational strategy is used by Porsche
Low-cost leadership
Differentiation
Value creation
Cost maximization
Best-cost provider
8. Which of the following is NOT one of Porters five primary competitive forces?
Customer bargaining power
Substitute goods
Threat of new entrants
Industry rivalry
Information
9. ____ can be used to identify opportunities to apply information systems to support activities performed throughout the business and thereby gain a competitive advantage
Competitive studies
Value chain analysis
Focus groups
Market research
Financial forecasts
10. Establishing electronic connections with suppliers and customers is one way organizations enhance their ____ with information systems
Competitive studies
Value chains
Focus groups
Market research
Financial forecasts
11. Which of the following is NOT a valid approach to use in assessing the value of an organizations IS infrastructure
Operational value
Economic value
Predictive value
Architectural value
Regulatory and compliance value
12. The activity of analyzing an organization to determine where value is added to products or services is called ______
Entity relationship analysis
Value stage analysis
Cost-benefit analysis
Value chain analysis
Training needs analysis
13. The _____ component of a business model outlines the utility that the product or service has to offer the customer
Revenue streams
Channels
Key resources
Value proposition
Customer relationships
14. An e-business revenue model that involves paying businesses that bring or refer customer to another business is called _______
Subscription
Licensing
Brokerage
Affiliate marketing
Traditional sales
15. An e-business revenue model that involves users paying a fee for using protected intellectual property is called ______
Traditional sales
Licensing
Brokerage
Subscription
Affiliate marketing
16. Organizations offering a free basic subscription that can be upgraded to a fee-based, premium subscription offering more features is applying the ______ subscription business model
Freemium
Licensing
Traditional sales
Affiliate marketing
Brokerage
17. Which type of innovation encourage employees to use their talents in innovative ways?
Product performance
Process
Structure
Customer engagement
Product system
18. Which type of innovation is illustrated by Toyota implementing lean production principles?
Product system
Product performance
Customer engagement
Process
Structure
19. Which of the following challenges of innovative information systems is illustrated by the format wars of Blu-ray verses HD-DVD?
Innovation is often fleeting
Innovation is a process
Innovation is often risky
Innovation is often easy
Innovation is not worthwhile
20. Having the human capital needed to deploy innovative information systems is associated with ______ requirements
Strategic
Process
Operational
Risk tolerance
Resource
21. Which of the following statements about using information systems as a strategic innovation is true
Information systems are considered more important than people to an organization
Using information systems as a strategic innovation is impossible
Using information systems to lower operating costs will produce lasting, sustainable competitive advantages
Using information systems to gain competitive advantage in operating efficiencies will be readily imitated by rivals and is no easily sustained
Information systems cannot be used to make a product or service unique
22. Using information systems to develop extensive knowledge of your customers, thereby providing high-quality customer service, ______
Increase customer switching costs
Makes your products commodities
Improves brand awareness
Decreases customer switching costs
Adds uniqueness to your products
23. A new technology, product, or service that eventually surpasses the existing dominant technology, product, or service in the market is termed a ______
Disruptive innovation
Resource-intensive innovation
Stationary innovation
Transitory innovation
Distinctive innovation
24. Organizations can more effectively respond to disruptive innovations in their industry by following the _______ process.
Risk avoidance
Integrity
Participation
Innovators dilemma
Disruptive growth engine
25. A surprising recommendation from the disruptive innovation cycle is:
Innovate once and forget it
Put marketing ahead of technology
Put technology ahead of strategy
Put marketing ahead of strategy
Always put strategy first
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