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1. _____ is(are) the activity(ies) organizations perform in order to reach their business goals. Estimation Business principles Automation work Making decisions Business processes 2. A(n)

1. _____ is(are) the activity(ies) organizations perform in order to reach their business goals.

Estimation

Business principles

Automation work

Making decisions

Business processes

2. A(n) ______ refers to anything that occurs as a part of an organizations daily business for which a record must be kept.

Information system

Event

Transaction

Activity

Business process

3. _________ decisions are relatively straightforward and usually can be programmed directly into _____ information systems

Semi-structured; executive

Executive; strategic

Unstructured; managerial

Structured; operational

Strategic; operational

4. At the tactical level of the organization, managers focus on using organizational resources to increase ________

Accuracy

Utilization

Effectiveness

Efficiency

Speed

5. Which of the following perspectives focuses on using information systems to improve business processes based on the analysis of past behavior

Organizational learning

Organizational redesign

Strategic redesign

Automation

Strategic planning

6. Which type of organizational strategy is used by Walmart

Low-cost leadership

Best-cost provider

Focused differentiation

Cost maximization

Broad differentiation

7. Which type of organizational strategy is used by Porsche

Low-cost leadership

Differentiation

Value creation

Cost maximization

Best-cost provider

8. Which of the following is NOT one of Porters five primary competitive forces?

Customer bargaining power

Substitute goods

Threat of new entrants

Industry rivalry

Information

9. ____ can be used to identify opportunities to apply information systems to support activities performed throughout the business and thereby gain a competitive advantage

Competitive studies

Value chain analysis

Focus groups

Market research

Financial forecasts

10. Establishing electronic connections with suppliers and customers is one way organizations enhance their ____ with information systems

Competitive studies

Value chains

Focus groups

Market research

Financial forecasts

11. Which of the following is NOT a valid approach to use in assessing the value of an organizations IS infrastructure

Operational value

Economic value

Predictive value

Architectural value

Regulatory and compliance value

12. The activity of analyzing an organization to determine where value is added to products or services is called ______

Entity relationship analysis

Value stage analysis

Cost-benefit analysis

Value chain analysis

Training needs analysis

13. The _____ component of a business model outlines the utility that the product or service has to offer the customer

Revenue streams

Channels

Key resources

Value proposition

Customer relationships

14. An e-business revenue model that involves paying businesses that bring or refer customer to another business is called _______

Subscription

Licensing

Brokerage

Affiliate marketing

Traditional sales

15. An e-business revenue model that involves users paying a fee for using protected intellectual property is called ______

Traditional sales

Licensing

Brokerage

Subscription

Affiliate marketing

16. Organizations offering a free basic subscription that can be upgraded to a fee-based, premium subscription offering more features is applying the ______ subscription business model

Freemium

Licensing

Traditional sales

Affiliate marketing

Brokerage

17. Which type of innovation encourage employees to use their talents in innovative ways?

Product performance

Process

Structure

Customer engagement

Product system

18. Which type of innovation is illustrated by Toyota implementing lean production principles?

Product system

Product performance

Customer engagement

Process

Structure

19. Which of the following challenges of innovative information systems is illustrated by the format wars of Blu-ray verses HD-DVD?

Innovation is often fleeting

Innovation is a process

Innovation is often risky

Innovation is often easy

Innovation is not worthwhile

20. Having the human capital needed to deploy innovative information systems is associated with ______ requirements

Strategic

Process

Operational

Risk tolerance

Resource

21. Which of the following statements about using information systems as a strategic innovation is true

Information systems are considered more important than people to an organization

Using information systems as a strategic innovation is impossible

Using information systems to lower operating costs will produce lasting, sustainable competitive advantages

Using information systems to gain competitive advantage in operating efficiencies will be readily imitated by rivals and is no easily sustained

Information systems cannot be used to make a product or service unique

22. Using information systems to develop extensive knowledge of your customers, thereby providing high-quality customer service, ______

Increase customer switching costs

Makes your products commodities

Improves brand awareness

Decreases customer switching costs

Adds uniqueness to your products

23. A new technology, product, or service that eventually surpasses the existing dominant technology, product, or service in the market is termed a ______

Disruptive innovation

Resource-intensive innovation

Stationary innovation

Transitory innovation

Distinctive innovation

24. Organizations can more effectively respond to disruptive innovations in their industry by following the _______ process.

Risk avoidance

Integrity

Participation

Innovators dilemma

Disruptive growth engine

25. A surprising recommendation from the disruptive innovation cycle is:

Innovate once and forget it

Put marketing ahead of technology

Put technology ahead of strategy

Put marketing ahead of strategy

Always put strategy first

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