Question
1. List 3 Recommendations to attract customers to spend more than they planned in a store / restaurant establishment that offers dine in, take out
1. List 3 Recommendations to attract customers to spend more than they planned in a store / restaurant establishment that offers dine in, take out and delivery.
2. Recommended positionings of company with competitors in each quadrant. (Positioning Perceptual Map)
Step by Step Solution
There are 3 Steps involved in it
Step: 1
1 Recommendations to Attract Customers to Spend More a Upselling and Crossselling Upselling involves persuading customers to buy a more expensive or premium version of whats being bought while crossse...
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Step: 2
Step: 3
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
