Question
1. List key secondary data that can be used for Uniqlo in this case. Explain why the information can assist Uniqlo to improve their understanding
1.List key secondary data that can be used for Uniqlo in this case. Explain why the information can assist Uniqlo to improve their understanding of the Australian market.(e.g.,Professional reports for market trends and consumption habit.)
2. Discuss the advantages and disadvantages of each type of secondary data identified.(e.g., Disadvantage: hard to analyse the data.)
3.Estimate the likely costs and length of the information gathering process.(e.g., Reports from Australian Bureau of Statistics: free, however require 4 weeks to analyse the reports.)
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