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1. What are the similarities between the internet and historical global communications revolutions? 2. How is digital technology influencing consumer behavior? 3. After reviewing the
1. What are the similarities between the internet and historical global communications revolutions? 2. How is digital technology influencing consumer behavior? 3. After reviewing the "Evaluation of the Web," select one timeline update that you feel is significant. Provide rationale and support regarding what makes it significant. 4. What do digital marketers need to know about the IoT
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Business Research Methods
Authors: Donald R. Cooper, Pamela S. Schindler
12th edition
9780077774431, 0073521507, 77774434, 978-0073521503
