1) What is a general rule of overcoming customer objections?

A.Use distractions to keep customers in the store because the longer they are in the store, the more likely they are to buy something.

B.Use a combination of perseverance and intimidation tempered with a laid-back approach to keep customers engaged.

C.Use a conversation to put customers at ease while trying to gain knowledge of their situation.

D.Use pressure when needed to encourage an immediate sale.

2) Which sales approach attempts to fix the customer's problem?

A.consultative selling

B.aggressive selling

C.passive selling

D.need-oriented selling

3) What is the purpose of the assessment section in a training plan?

A.to give a recap of what the training covered

B.to tell training attendees what they will be learning

C.to explain what makes the product unique

D.to verify that training attendees understood the information presented

4) Which of the following is a lead that is generated solely by technology?

A.social media

B.events

C.referrals

D.mining data

5) Which of the following statements would work best on both an application and a print advertisement for a classic watch?

A.Click the link to learn more.

B.Boomers get it.

C.Pictures do not partake watch the justice it deserves. Go to our website and design your future timepiece.

D.One day, your digital clock will fail. But this timeless watch will still be there, waiting for you. Some may even call it perfection on your wrist. The award-winning Watch Keeper 250A is a watch for everyone. To be used anywhere. For any reason. At any time.

6) The first step of the sales process is _____.

A.approach B.learning C.preparation D.prospecting

7) Which of the following is a form of traditional media?

A. a television advertisement B.a company website

C.an Internet advertisement D.spam

8) What technology does the marketing team use to understand consumer purchasing habits?

A.PEMDAS B.PDF C.CRM D.DOS

9) Using the information below, calculate the click-through rate.

A website was displayed 715 times. Potential customers clicked on the site 247 times. This resulted in 163 sales.

A.18% B.47% C.35% D.3%

10) Park uses _____ to sell various personal items to strangers in the next town.

A.an intermediary B.an inside sales model

C.an outside sales model D.B2C sales

11)A new homeowner answers the door for an out-of-state door-to-door pest control salesperson. The customer explains that she has never heard of the company and has no pest issues but listens as the salesperson explains his product and gives an estimate for contracted services.

Which of the following sales techniques would work best?

A.The salesperson says, "This is a limited-time offer. Once I leave, I cannot guarantee the price."

B.The salesperson says, "Take some time to read our reviews, and I will call you in a few days."

C.The salesperson says, "I do not usually partake, but what if I include an additional two months of services for this price?"

D.The salesperson says, "I recently talked to your neighbors who did not notice an issue until it was too late."

12) Which of the following closing techniques relies on opposite sales personalities?

A.time-limit and summary B.puppy dog and balance sheet C.summary and apology D.balance sheet and assumptive

13) Randy works for a technology company that just created a new, high-tech digital camera. He was asked to put together a training plan but does not know how to start. Help Randy by identifying the parts of the plan and give an example to support each part.