Question
1. What type of growth might affect the strategy chosen for the company HAPPY DELIVERY? Which one works best in this case? Be specific. 2.You
1. What type of growth might affect the strategy chosen for the company HAPPY DELIVERY? Which one works best in this case? Be specific.
2.You need to set some objectives for your marketing plan for the company HAPPY DELIVERY- what do you suggest? Be specific.
3.What communications model might you be using to tackle a need for adoption for your advertising for the company happy delivery What do you suggest?
4.Why do supply chains matter to Happy Delivery company? How do they help? What can you do to adapt the supply chain? Be specific with your answer!
5.What promotional mix might you use for the company happy delivery? What model or strategy might you use for this? Be specific.
6.For Social Media of the company happy delivery - how might you measure the effectiveness of your direct advertising results? Be specific.
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Marketing Management
Authors: Philip R Kotler, Kevin Lane Keller, Subramanian Sivaramakrishnan, Peggy H. Cunningham
14th Canadian Edition
132161079, 978-0133076752, 013307675X, 978-0132161077
