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1. Who would be the target market of a pharmaceutical company? One that specializes in medicine that aided in angioplasty and stenting? Would it be

1. Who would be the target market of a pharmaceutical company? One that specializes in medicine that aided in angioplasty and stenting? Would it be both doctors and patients?

2. Also, what would be the necessity of making a distinction of the market? Who it does not serve, and options for who could be served?

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