1. Why do I want to start a business? 2. Specifically, what kind of business do I want to start? 3. Why do I believe I can make this type of business work? 4. Why do I believe this type of business is sustainable? 5. What education, skill or experience do I have in this industry? 6. What is my true purpose and/or the goal I hope to accomplish with this business? 7. What is the financial goal I am seeking to achieve? 8. How do I plan to finance my business? 9. If I will need financing, do I have the resources and credit worthiness necessary to be eligible? 10. What are my strengths? 11. What are my weaknesses? 12. How is my physical, mental, and emotional health and stamina? 13. Do I know and understand the technology necessary to be competitive in this business? 14. Do I have good judgment in people and ideas? 15. What sacrifices, and risks am I willing to take to be successful?