111ere are different pricing strategies which companies could use to work better for their products or services depending on the market occupied. Choosing the right pricing strategy is crucial in order to be competitive and relevant in the market. [i] What is pricing strategy? and; [ii] Identify and explain ve {5] types of pricing strategies with examples of each based on your own knowledge or experience? {Lilli words]. UH \"Were is increasing tendency in the market environment to be creative by working smart to ensure the sustainability of the resources for the future. Companies are now more conscious to work wilh the citizens, communities and the public to contribute towards the enhancement of sustainable marketing. [i] Identify and explain five [5] types of environmental sustainability strategies with examples that companies could use to promote and sb'englhen partnership with their stakeholders while contributing to sustaining the environment for the future generations. [L words]