1.3 An assessment of the methods of internal communication that should be used for different purposes (e.g. letter for formal communication with customers, telephone call for clarification of a complex matter, email for confirmation of detail). Please support this with an assessment of what other organisations do and examples of that could apply to SHDE.

Modes of communication (written letters, bulletins, noticeboards, updates, newsletter letters, bulletins, noticeboards, updates, newsletter; face to face /Oral - briefings, appraisal, daily/weekly huddles meetings (departmental, weekly updates, team meetings; interviews, appraisals, disciplinary, sales, annual general meeting (AGM); extraordinary general meeting (EGM); electronic email, Facebook, twitter, blog, intranet, yammer, Skype; conferences/ whole staff meetings; training events; webinars)

Purposes of communication (to provide information, to gain information, to generate ideas, to generate team cohesion, to motivate; to send information vertically (upward and downward) and horizontally; to provide information formally and informally)

1.4 An assessment of how organisations portray themselves through their communications. What image does SHDE Holdings currently have? Give an assessment of other organisations and the images they portray through their communications. Images organisations portray through communications (reputation; identity; ethos; organisation vision; customer standards)