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16) A company spends $11,000,000 on an online marketing campaign. The number of impressions is 300,000,000. The CTR is 3%. 3,600,000 visitors don't click on
16) A company spends $11,000,000 on an online marketing campaign. The number of impressions is 300,000,000. The CTR is 3%. 3,600,000 visitors don't click on anything else once they reach the company's landing page. 2,250,000 visitors provide their email address when prompted on the company's web site. 1,350,000 visitors become new customers of this company. What is the bounce rate?
a)60%
b)40%
c)25%
d)15%
e)None of the above
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