1.Describe/define the product life cycle.

2.Select 3 of Your Favorite Products (old or new)

3.For each of the 3 products, analyze where the products are in the Product Life Cycle by discussing:

a.What are the product's characteristics?

b.What industry is the product in?

c.How is the product performing in that industry?

d.What stage is the product in the Product Life Cycle & why you think so?

e.What is the product's strategy(ies)?

f.What is a societal issue of the product?

g.What is the social responsibility of the product?