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1.For DV Bios Hardwood company the content of the plan and highlight key points and conclusions. 2.Detail information about the DV Bios Hardwood (real or

1.For DV Bios Hardwood company the content of the plan and highlight key points and conclusions.

2.Detail information about the DV Bios Hardwood (real or fictional), including its history, location, mission, goals, and values, as well as other relevant background information such as size, key products/services, experience in international markets and in the selected market.

3. List clear sales and marketing objectives with outcome targets to identify how success will be measured.

4. Describe the relevant organizational strengths and weaknesses, and external opportunities and threats, as these relate to the sales and marketing objectives and Australia for market entry.

5. Describe the nature and use of the product or service (features, benefits, proprietary issues, required modifications, etc.) that the organization will be introducing to the international market.

6. Summarize the findings of the market research and explain which political, economic, socio-cultural, legal, and cultural factors could impact the sales and marketing plan.

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