1.Read the VALS description below:

"Actualizers are successful, sophisticated, active take-charge people with high self-esteem and abundant resources. They are interested in growth and seek to develop, explore and express themselves in a variety of ways-sometimes guided by principle, and sometimes by a desire to have an effect, to make change. Image is important to Actualizers, not as evidence of status or power but as an expression of their taste, independence, and character. They have a wide range of interests, are concerned with social issues, and are open to change. Their lives are characterized with richness and diversity. Their possessions and recreation reflect a cultivated taste for the finer things in life."

How would you use this information to position the following products successfully for this particular segment?

a.A vacation resort

b.A chocolate bar

c.A grocery store