2. Apply multi-attribute analysis to the following data: Project Project NPV $100K - $100K $100K $300K Market Share Little impact Significant Average Average Technical Learning Minor gain Minor gain Major gain Average gain | Assume that for this company, the most important factor is impact on market share; project NPV is the next most important factor, and technical learning is the least important. Use the below weights & scores of the relative importance for NPV, market share, and technical learning, in a scale of 0-5. Assigned weights: Weights s Criterion Market Share NPV Technical Training 4 3 Assigned NPV project scores: Project Project NPV Score Assigned 3 0 $100K - $100K 2 3 4 $100K $300K 3 5 Assigned Market Share project scores: Project Market Share Project Score Assigned Market Share 1 Little impact Significant Average Average Assigned Technical Learning project scores: Project Technical Learning Project Score Assigned - Market Share Minor gain Minor gain Major gain Average gain 4 5 3 Calculated weighted totals: Weighted Total Project NPV Market Share Technical Training (weights) 14 Project 1 3 scores Project 20 scores Project 33 scores Project 4 scores 2. Apply multi-attribute analysis to the following data: Project Project NPV $100K - $100K $100K $300K Market Share Little impact Significant Average Average Technical Learning Minor gain Minor gain Major gain Average gain | Assume that for this company, the most important factor is impact on market share; project NPV is the next most important factor, and technical learning is the least important. Use the below weights & scores of the relative importance for NPV, market share, and technical learning, in a scale of 0-5. Assigned weights: Weights s Criterion Market Share NPV Technical Training 4 3 Assigned NPV project scores: Project Project NPV Score Assigned 3 0 $100K - $100K 2 3 4 $100K $300K 3 5 Assigned Market Share project scores: Project Market Share Project Score Assigned Market Share 1 Little impact Significant Average Average Assigned Technical Learning project scores: Project Technical Learning Project Score Assigned - Market Share Minor gain Minor gain Major gain Average gain 4 5 3 Calculated weighted totals: Weighted Total Project NPV Market Share Technical Training (weights) 14 Project 1 3 scores Project 20 scores Project 33 scores Project 4 scores