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2. Review the information and financial statements included below to gain an understanding of potential investment initiatives that would be supportable by management Describe the

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2. Review the information and financial statements included below to gain an understanding of potential investment initiatives that would be supportable by management Describe the intent of the mission statement from the annual report, and prepare a SWOT analysis (strengths, weaknesses, opportunities, threats). Based on your SWOT analysis, assess and explain in detail if Pear Computer Horizons currently delivering on its mission statement 3. Conduct financial statement analysis using liquidity ratios, debt ratios, profitability, and asset utilization ratios (at least three for each type of ratio). Comment on each of the ratios and what they say about the company's performance over the last 5 years. 4. Prepare an assessment for each of the investment proposals included below, with a rationale that is aligned with the SWOT analysis and financial statement ratio analysis. Recommend if PCH should go forward with any of the proposed investments based on this analysis. 5. Prepare a basic income statement forecast for the subsequent fiscal year, using a percentage of sales approach and using information included in the materials below to support assumptions that correspond for each revenue and expense. Each line item (e.g, marketing expenses) should have a note and on explanation on how it was calculated. 2. Review the information and financial statements included below to gain an understanding of potential investment initiatives that would be supportable by management Describe the intent of the mission statement from the annual report, and prepare a SWOT analysis (strengths, weaknesses, opportunities, threats). Based on your SWOT analysis, assess and explain in detail if Pear Computer Horizons currently delivering on its mission statement 3. Conduct financial statement analysis using liquidity ratios, debt ratios, profitability, and asset utilization ratios (at least three for each type of ratio). Comment on each of the ratios and what they say about the company's performance over the last 5 years. 4. Prepare an assessment for each of the investment proposals included below, with a rationale that is aligned with the SWOT analysis and financial statement ratio analysis. Recommend if PCH should go forward with any of the proposed investments based on this analysis. 5. Prepare a basic income statement forecast for the subsequent fiscal year, using a percentage of sales approach and using information included in the materials below to support assumptions that correspond for each revenue and expense. Each line item (e.g, marketing expenses) should have a note and on explanation on how it was calculated

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