2. What alternatives did DrawQuest have for generating income for its app? Why do you think the company didn't try any of these alternatives before shutting Down? Again, we believe they did not try any of these alternatives because they truly did not understand the business side of things. They could have tried to make the add on upgrades more urgent. In other games you did not get the upgrades or get to continue to play without paying for extras. This would have brought more of an income into their company. 3. Based on what you learned in Chapter 4, complete a Barringer/Ireland Business Model template for DrawQuest. Is there anything that is noticeable in the business model template that may have forecast that DrawQuest would have a hard time surviving? 1 4. The opening features for Chapters 6, 7, and 8 feature student start-ups that have launched smartphone apps. What lessons can these start-ups learn from DrawQuest's experience? Case 10.2: Kickstarter 10-38. Do you think Kickstarter is a viable alternative to raising equity funding or debt financing? If so, under what circumstances? Yes, Kickstarter has helped many businesses gain large amounts of cash effectively and