2.6 The marketing concept holds that consumers and businesses, if left alone, wont buy enough of the organisations products. 2.7 Financing is the use of capital to acquire fixed assets like land and buildings, machinery as well as current assets like stock in order to generate an income. 2.8 An information system is a set of interrelated parts that work together to produce, distribute, and use information products and services. 2.9 Management can be defined as the process of planning, organising, leading and controlling the resources of the organisation to achieve stated organisational goals as productively as possible. 2.10 Top management represents the large group of managers who control the organisation, and who have final authority and responsibility for executing the management process.