2.Start thinking of ideas for a existing company to launch aNEW product.Example:Nike launching a sports drink or Maple Leaf launching veggie burgers.

3.In a word document, please tell me what your company and NEW product might be.Provide a brief rationale. You are free to tweak next week.

4.All work must be submitted as anindividualin the Week 1 folder in Brightspace. If you are working with a partner your must BOTH submit the weekly On Going Project Pieces.