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3 . List and discuss both internal and external factors that might impact subscription - based ticket purchasers decision to keep or cancel their subscriptions.

3 .

List and discuss both internal and external factors that might impact subscription

-

based

ticket purchasers

decision to keep or cancel their subscriptions.

4 .

What suggestions would you make to teams to help retain these customers?

5 .

Do you believe ticket subscriptions will continue to be beneficial for sport teams? Why or

why not?

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