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3. Why has ABB used acquisitions and joint ventures as dominant entry modes in international markets ? ABE has used acquisitions and joint ventures as

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3. Why has ABB used acquisitions and joint ventures as dominant entry modes in international markets ? ABE has used acquisitions and joint ventures as dominant entry modes in international markets for various reasons Acquisitions -They are considered to be the best way of entering a new market , which is by using the reputa - tion of the existing company and acquiring it for a profitable value . -Acquisitions help to provide the potential of the organization , by making optimum utilization of the resources and for making its unique mark in the particular location or area. Joint Ventures: -Joint ventures are considered to be the best way to enter into a new market , considering the amount of risk involved ithese are comparatively low with the involvement of the joint partner -With joint ventures , all the resources and benefits that are provided by the local governments can be enjoyed for smoother functioning of the business functions The company used entry mode , joint venture in 2013 with Country C's Company to design and manufacture the high voltage instrument transformers Several different modes of entry into international markets are used by the companies to gain benefits of the new international market

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