Question
4. Read about Philip and Laura's vision statement and then answer the question that follows. Philip & Laura's Vision Statement Philip and Laura's family have
4. Read about Philip and Laura's vision statement and then answer the question that follows.
Philip & Laura's Vision Statement
Philip and Laura's family have owned a small vineyard in Golden Valley for the past 85 years. The siblings have recently taken over running the company from their parents, who are retiring. Philip and Laura wish to breathe new life into the vineyard after a recent fire destroyed many buildings. They decide to craft a new vision statement for the company. They have read that effective vision statements often use imagery or tell a story.
Which vision statement follows this guideline most?
A. The Montalban Vineyard, which was started from humble roots in 1932, aims to be the number one vineyard selling red wine in the Northern California region.
B. The Montalban Vineyard (est. 1932) aims to keep tradition alive by becoming the number-one selling red wine vineyard not only in the town of Golden Valley, but in all of Northern California.
C. Our grandparents built Montalban Vineyard by hand in 1932. We followed their tradition of quality when we rebuilt after the wildfires of 2017 to bring you Northern Californias premiere red wine.
D. Past becomes present at the Montalban Vineyard, located in Golden Valley. Enjoy the wine at Californias premiere red wine vineyard with your family and friends.
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