9

Which of the following statements is TRUE:

a.	all other statements are TRUE
b.	Because the US is the largest and most complex market in the world, a US domestic company operating nationwide faces much greater complexity and difficulty in competition than a similar international company from Luxembourg faces, in the same industry, operating in Europe, Africa, and the Middle East
c.	When entering a new market, both traditionally domestic companies and traditionally international companies, will face the same level of difficulty and take about the same time to conquer that new market
d.	When entering a new market, a traditionally domestic company will most likely attempt to implement in the new market the same business model and modus operandi that was successfully applied in their home country. This strategy however tends to be the reason for failure behind many of the first-time internationalisation endeavours