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A buy - class situation affects buying center tendencies in different ways. If there are many people involved, the problem definition is uncertain, and the
A buyclass situation affects buying center tendencies in different ways. If there are many people involved, the problem definition is uncertain, and the time required for a decision is long, the buyclass situation is most likely a
modified rebury.
newbuy.
standard bey.
conditional rebuy.
straight rebuy.
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